buzz

Creative energy, contemporary design - aloft is a true new concept in travel. From happy guests to impressed press, see why everyone's all buzz. Browse the latest, or contact us:

Amy Rosen, Starwood Hotels Public Relations
203-964-4661 or Amy.Rosen@starwoodhotels.com

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Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced it opened 74 new hotels in 2013, representing approximately 16,200 rooms in 22 countries, strengthening its global lead More >


Guests of Starwood’s more than 1,150 hotels capture and share an average of 40,000 images per month on Instagram, and today, Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), announced More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced the debut of its sizzling Aloft® brand in Dalian, the financial center and leading port city of northeast China. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) and its award-winning Starwood Preferred Guest® (SPG®) program today announced the launch of Starwood’s Cyber Monday sale. More >

Aloft Hotels and MTV Collaborate to Offer Millennial Travellers Live Music Access While On-the-Go across Asia. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) today announced that it has completed the sale of both The Westin San Francisco Airport and Aloft San Francisco Airport to a venture led by More >

Starwood Hotels & Resorts Worldwide, Inc.® (NYSE:HOT) today announced that its fast-growing Aloft brand will make its debut in College Station, Texas in October 2015. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), today announced the opening of an Aloft hotel in Beachwood, Ohio, a fast-growing, up-scale suburb of Cleveland. More >

Starwood Hotels & Resorts Worldwide, Inc.® (NYSE:HOT) today announced that its sizzling Aloft brand is set to arrive in Raleigh, North Carolina. More >

Starwood Hotels & Resorts Worldwide, Inc.® (NYSE:HOT) today announced it will introduce its fast growing Aloft brand to Durham, North Carolina. More >

Starwood Preferred Guest (SPG®), the award-winning loyalty program from Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), today introduced an innovative and inspiring new app for iPad as More >

Starwood’s “Different by Design” Aloft Brand Shines With Its Passion For Live Music, Vibrant Design-Led Initiatives, and Innovative New Technology More >

Starwood Hotels & Resorts Worldwide, Inc.® (NYSE:HOT) today announced that its rapidly expanding Aloft brand has arrived in Panama, one of the most important travel markets in the Americas. More >

Today Aloft Hotels, the must-have brand for the next generation of traveler from Starwood Hotels & Resorts, and NYLON Magazine have announced this year’s winner of the fourth annual Project More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) are giving AAA members a chance to recapture the magic of the road trip with an exciting new offer. More >

Aloft Miami-Brickell Makes Debut in the City’s Newest Lifestyle Development More >

On the heels of a one-of-a-kind new partnership, Aloft Hotels, the fast-growing brand from Starwood Hotels & Resorts, Worldwide, Inc. (NYSE: HOT), and modern design retailer Design Within Reac More >

Project Aloft Star 2012 Winner, Hits, Sets the Stage for This Year’s Showdown At a Kickoff Concert Featuring Avril Lavigne. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) announces the opening of the Sheraton Bursa Hotel and Aloft Bursa Hotel, marking the company’s entrance into Bursa. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) announced that it will increase its operating hotel footprint in Latin America by 50 percent during the next five years, opening an averag More >

Aloft Hotel’s authentic design, forward-thinking technology and stylish urban attitude arrives in one of the world’s most renowned destinations. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) said today the company will open 20 new hotels in China in 2013. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced that together with its owner and developer partners, it has invested more than $400 million to revitalize its New York Cit More >

Call it hotel TV, untethered. Aloft Cupertino, which recently opened, is featuring an industry-leading digital media hub in all 123 guestrooms. More >

Aloft Hotels, the game-changing “different by design” brand from Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), has reached a milestone 10,000 users of its industry-leading Smart C More >

From the Caribbean Summit of Political and Business Leaders that took place in the British Virgin Islands last week, Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) and NRG Energy, Inc. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced it will open a new Customer Contact Center (CCC) in Wichita, Kan. in late 2013. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) and its award-winning Starwood Preferred Guest® (SPG®) program today announced the winners of the 2013 Member Favorite Resorts list. More >

Starwood Preferred Guest (SPG®), the award-winning loyalty program from Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), in partnership with Live Nation Entertainment, Inc. (NYSE: LYV), More >

Starwood Hotels & Resorts Worldwide, Inc.® (NYSE:HOT) today announced that its leading-edge Aloft brand has debuted in Cupertino, California. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) is strengthening its position as the leading hotel operator across the Middle East and Africa (MEA) region with an existing portfolio of 82 More >

From ITB Berlin in Germany, Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced that it has made two key appointments within its sales organization and plans to expand resour More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced that, with a continued focus on growth in Latin America, the company aims to have 100 hotels under operation and developme More >

From the International Hotel Investment Forum (IHIF) in Berlin, Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced plans to open 50 new hotels in Europe over the next five y More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced the beginning of a month-long relocation of its global headquarters from Stamford, CT to Dubai. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) today announced that it has completed the sale of Aloft and Element Lexington to Rockwood Capital for $36 million. More >

STARWOOD SEES STRONG GROWTH MOMENTUM IN NORTH AMERICA IN 2013 More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced it will become the exclusive hotel and resort partner of the Chicago Cubs, Wrigley Field, Chicago Cubs Spring Training, Cu More >

Starwood Hotels & Resorts (NYSE: HOT), the largest global hospitality operator in the luxury/upper upscale segment with a strong and fast growing footprint and robust pipeline, today announce More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced the election of Aylwin B. Lewis to the Company’s Board of Directors, effective immediately. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced that, despite ongoing macroeconomic and geo-political uncertainty, 2012 was a year of the most deal signings since before More >

In a Stylish Spin on Countdown Custom, Aloft(R) Unveils Daily Hashtags to tweet for Fabulous Prizes. More >

Starwood Preferred Guest (SPG), the award-winning loyalty program from Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), introduces its new mobile application for Android designed to deli More >

Starwood Forges Ahead with Expansion in Latin America and Plans to Debut Aloft Panama City, Aloft Merida, Aloft Montevideo and Aloft Asuncion in the Next Two Years. More >

The Urban Land Institute (ULI) Greenprint Center for Building Performance, a worldwide alliance of leading real estate owners, investors and financial institutions committed to reducing energy More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) and its award-winning Starwood Preferred Guest® (SPG®) program announced a new promotion where members can save 30%, 40%, or 50% of thei More >

Recognized as the hospitality industry’s most innovative lifestyle branding company, Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today unveiled a new two-story creative design lab More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) announced today the appointment of Mary Casey as Senior Vice President of Sales, North America Division. In her new role, Casey will adap More >

Starwood’s Select-Service Portfolio, Including Aloft, Element, and Four Points by Sheraton, Expects to Open Milestone 250th Hotel in Early 2013. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) and its award-winning Starwood Preferred Guest® (SPG®) program today unveiled a new global promotion, SPG Better by the Night™, where More >

To Keep Up with Demand, Starwood Hotel’s “Style at a Steal” Brand Makes Conversions a Big Part of Expansion Plans. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) and its destination sensation brand, Aloft Hotels, today announces the signing of Aloft St. Petersburg. More >

Aloft Hotels, the “Style at a Steal” brand by Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), today announced it has opened its 60th hotel globally with the opening of Aloft Ashevil More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announces plans to expand its portfolio throughout Russia and the Commonwealth of Independent States (CIS). More >

Aloft is touring with two of the hottest up-and-coming music acts in the country, Mat Kearney and Carolina Liar. More >

Aloft Forges Ahead with Global Brand Expansion, Signing Deal to Launch First Hotel, Aloft Suwon, in South Korea in late 2014. More >

Starwood Hotels & Resorts CEO Frits Van Paasschen Joins 25-Member Executive Team for “Road to Awareness” Fundraising Bike Ride. More >

With an amped-up calendar of live-music moments unveiled today, Aloft is giving emerging talent a world stage to connect with new audiences. More >

Celebrating Over 100 Hotels Open and Another 100 in the Pipeline in Conjunction with Hosting Asia Pacific Investor Day More >

New Global Opportunities Have Been Added to On Tour with SPG featuring artists such as Madonna, Coldplay, The Beach Boys and more! More >

Starwood Preferred Guest (SPG®), the award-winning loyalty program from Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), today announced a three-year partnership with the MERCEDES AMG P More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today welcomes its top 100 global executives to Dubai, United Arab Emirates for the company’s annual leadership conference. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) is strengthening its position as the leading hotel operator in the Middle East and North Africa (MENA) region with an existing portfolio of More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT), along with Silver Hotel Group, today announced the debut of its new destination sensation brand, Aloft Hotels, in the Greater Toronto Area More >

Starwood’s Mid-Market Portfolio, Including Aloft, Element, and Four Points by Sheraton, Expects to Open Milestone 250th Hotel in 2012. More >

Global Hospitality Giant Lengthens its Lead in China Opening 23 Hotels in 2012 More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) announced today several promotions and changes to its leadership team. More >

As Demand for “Style at a Steal” Brand Continues to Grow, Starwood to Reposition Four Points Property in Tucson as Aloft Hotel More >

Starwood Preferred Guest (SPG®), the award-winning loyalty program from Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), announces programming for 2012 through its partnership with Live More >

By spending an hour in the dark this weekend, Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) will join millions around the world to send a powerful message about a brighter future for t More >

Conversions and Adaptive Reuse Projects Enhance Global Growth As Aloft Brand Spreads “Style At a Steal” to New Markets Worldwide. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) and its award-winning Starwood Preferred Guest® (SPG®) loyalty program announced a mix of new culinary benefits at over 500 restaurants More >

Starwood Hotels & Resorts Worldwide, Inc.® (NYSE:HOT) today announced its new destination sensation brand, Aloft® Hotels, will open a new property in Cupertino, California in early 2013. More >

Starwood Preferred Guest (SPG), the award-winning loyalty program from Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), today introduces its new application for iPhone and iPod Touch, wh More >


Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) announced today that the company scored a 100 percent rating on the Human Rights Campaign (HRC) tenth annual Corporate Equality Index and i More >

New Starwood Preferred Guest Survey of Global Travelers Reveals Loyalty Beyond Reason. More >

Elite SPG Members Can Now Set Their Own Check-in and Checkout Time 24-Hours a Day at Starwood Hotels Worldwide. More >

Starwood Preferred Guest Launches Richest Elite Traveler Benefits in History Including 24-Hour Check-in, One-to-One Starwood Ambassador and Lifetime Status. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) announced today that it opened 27 hotels in North America in 2011, more than it had predicted this time last year with the addition of sev More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced that building on a year of record growth and deal activity in 2011 it plans to open an additional 80 new hotels in 2012, f More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) has relocated its global headquarters from White Plains, NY to Stamford, bringing more than 800 jobs to Connecticut. More >

Outpacing the competition in India, Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced it will open nearly 20 additional hotels in this fast-growing market by 2015. More >

Aloft Bangkok - Sukhumvit 11 - the Aloft brand’s first hotel in Thailand - offers all that and more in a stylish setting all at an affordable price point. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) today announces the debut of its new destination sensation brand, Aloft® Hotels, in the United Kingdom with the opening of Aloft London Ex More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced a new place for travelers to get unbiased hotel ratings and reviews – its own websites. More >

Aloft is the sizzling “style-at-a-steal” brand from Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) that’s rocked the hotel industry since launching in 2008. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) announced today that it will release the Company’s third quarter financial results prior to market open on Thursday, October 27, 2011, f More >

The hotel brand that's rocked the industry is about to rock the world with a groundbreaking global music festival. More >

Aloft Turns to Conversions to Meet Global Demand from Partners, Developers, Consumers More >

Celebrated as the fastest brand launch in hospitality industry history, four new Aloft® hotels around the world have catapulted the white-hot brand past its landmark 50th hotel opening. More >

Starwood Hotels & Resorts Worldwide, Inc. today announced its award-winning Starwood Preferred Guest (SPG) program is offering its members direct access to the US Open, which begins on August More >

Starwood Personalized TravelTM Program Launches in Global Gateway Cities Catering to the Tastes and Preferences of the Outbound Chinese Traveler. More >

Starwood’s Specialty Select Portfolio, Including Aloft, Element, and Four Points by Sheraton, Has Grown 67% in Last Three Years and Will Open over 30 Hotels in 2011 More >

With no relief in sight at the pump, Starwood Hotels and Resorts Worldwide, Inc. is fueling travel with a special offer that makes three of its most popular brands an even hotter value this su More >

Starwood Hotels & Resorts’ “style at a steal” Aloft brand today announced the opening of Aloft New York Brooklyn, its second hotel in New York City along with Aloft Harlem. More >

Starwood Hotels & Resorts Worldwide, Inc. today announced that New York City is the first, and only, city in the world to boast all nine of Starwood’s distinctive, global brands. More >

Starwood Hotels & Resorts Worldwide, Inc. is lengthening its long established lead as the largest high-end hotel operator in China with more than 70 existing hotels and a pipeline of over 90 n More >

CEO and Senior Management to Live and Work in Shanghai, Reflecting Company’s Global Evolution and Boom in China, Its Second Largest Market after U.S. More >

Beyond Badges, SPG Members can now collect Starpoints on foursquare. More >

After a smashingly successful pilot, Aloft Hotels will roll out its pioneering automatic check-in at five more hotels worldwide, it was announced today. More >

Starwood Hotels & Resorts Worldwide, Inc. today announced that it is bringing top customers and hotels from around the world together at the kick-off of its Global Rendezvous meeting in New Yo More >

For Every Three Stays From May 1-July 31, SPG Members Earn One Free Night Award to Redeem at Over 200 Starwood Resorts Worldwide Including Sheraton Fiji, The Royal Hawaiian, The St. Regis Punt More >

Starwood Hotels & Resorts Worldwide, Inc. today announced it will add two new hotels in Canada and open its 60th hotel in the market later this year. More >

Starwood Hotels & Resorts Worldwide, Inc. today announced it will lengthen its lead with more four and five star hotels in India than any other hotel company with the opening of seven addition More >

Lenny Kravitz, Michael Franti & Spearhead, Colbie Caillat and Matt Nathanson will top the A-list roster headlining the next edition of “Live in the Vineyard,” the exclusive Napa Valley liv More >

Starwood Hotels & Resorts Worldwide, Inc. and its award-winning Starwood Preferred Guest® (SPG) program today announced the launch of spg.com/resorts, a new website to help travelers plan and More >

New Sheraton and Aloft Hotels to Debut in Bursa in 2013 More >

Aloft Miami-Brickell Brings “Style at a Steal” to the City’s Vibrant Downtown. More >

PORTLAND IS A TRIP - January 25, 2011
Aloft Hotels and The Independent Film Channel have partnered to support the premiere of the network’s much-anticipated new comedy series, “Portlandia.” More >

Two Aloft hotels have been ranked among the “Top 10 Trendiest Hotels in the United States” byTripAdvisor® in its 2011 Travelers’ Choice® awards, making Aloft the only hotel brand to ha More >

A Worldwide Hit, Aloft Is Set to Shake up Panama’s Mid-Market Hotel Landscape More >

Starwood Hotels & Resorts Worldwide, Inc. is strengthening its long established position in the Middle East as one of the leading luxury hotel operators in the region with a portfolio of nearl More >

Starwood Hotels & Resorts Worldwide, Inc. today announced the opening of a second Jacksonville property with Aloft Jacksonville Tapestry Park. More >

Starwood Hotels & Resorts Worldwide, Inc. today announced Starwood Preferred Guest members can now connect with the company's customer service agents using FaceTime, Apple's video calling feat More >

Starwood Hotels & Resorts Worldwide, Inc. and its “style at a steal” Aloft brand today announced the opening of Aloft Harlem, its first New York City hotel. More >

Aloft Oklahoma City Downtown-Bricktown will open in 2013 in the City’s Revitalized Entertainment District. More >

Aloft, the hotel brand is now inviting guests to “check in” all over again. More >

Starwood Hotels & Resorts Worldwide, Inc. announced the launch of a two-week global sale that gives travelers the chance to save up to 30% on best available rates this holiday season. More >

“A pop star in waiting” is how music magazine Submerge described Sacramento-based crooner Adrian Bourgeois. More >

China continues to be the richest source of new, loyal travelers for Starwood Hotels and Resorts Worldwide, Inc., according to an analysis on the enrollment and travel trends of Starwood Prefe More >

“Snap the Tag” Sweeps, Using Scannable Tags as Entries, is an Industry First. More >

Aloft Hotels is the style-at-a-steal brand from Starwood Hotels & Resorts Worldwide, Inc., that’s rocked the hotel industry since launching in 2008. More >

The votes are in: Sacramento, CA singer-songwriter Adrian Bourgeois has topped the list of acts to win Project: Aloft Star, the musical artist talent search created by Aloft Hotels that has cr More >

Fans will now choose one winner to share stage with music Stars at November Fest More >

Aloft Hotels Introduces Style at a Steal to the Capital of Europe with the Opening of Aloft Brussels Schuman. More >

Opening in 2013, Aloft Cleveland Downtown will Deliver Style at a Steal at the Heart of the Flats East Bank Development. More >

Just three stays at Aloft and Element hotels worldwide will earn guests a free night through a promotion launching today. More >

Concert Cash Offer Is the Latest Musical Hit from Starwood’s “Style at a Steal” Aloft Brand More >

Starwood Hotels & Resorts Worldwide, Inc. introduces style at a steal by announcing the opening of Aloft Chennai OMR-IT Expressway, the first Aloft hotel to open in India and the 42nd Aloft ho More >

Starwood Hotels and Resorts, Inc. announced that it will grow its New York City portfolio by 50% this year and open more hotels in New York in 2010 than any other city in the world. More >

A pair of offers from Starwood Hotels & Resorts, Worldwide, Inc. is making the Gulf of Mexico’s natural beauty and historic sites more accessible for leisure and business travelers this summ More >

Aloft Becomes World’s First Hotel Brand to Break New Musical Artist. More >

Momentum continues for Starwood’s select service group as Aloft, Element, and Four Points by Sheraton brands take fast track for expansion in U.S. and worldwide. More >

Aloft Tempe Becomes Seventh LEED-Certified Property for Industry Leader Starwood Hotels & Resorts and the First for the Aloft Brand. More >

World’s fastest-growing mid-market hotel brand introduces affordable urban cool to London’s hotel scene with the signing of Aloft London ExCeL. More >

Starwood Hotels & Resorts Worldwide, Inc. today announces the opening of Aloft Winchester. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) and PepsiCo., Inc. (NYSE:PEP) have joined forces once again to launch a major initiative for meeting planners. More >

Starwood Hotels & Resorts Worldwide, Inc. today announced the opening of Aloft Chapel Hill. More >

Starwood Hotels & Resorts Worldwide, Inc is awarding hundreds of Free Weekend Nights through a global social media scavenger hunt that will lead travelers to properties across the globe. More >

Starwood Hotels & Resorts pays close attention on setting and achieving environmental performance goals and creating awareness around environmental issues. More >

Starwood Hotels & Resorts Worldwide, Inc. and its award-winning Starwood Preferred Guest® program today announce the global launch of On Tour with SPG. More >

Starwood Hotels and Resorts Worldwide, Inc. today announces the launch of SPG Free Weekends, giving travelers the opportunity to earn a Free Weekend Night Award for every three stays at a Star More >

Aloft, a Worldwide Hit, to Shake Up Mid-Market Hotel Landscape with Indian Debut. More >

Starwood Hotels & Resorts Worldwide, Inc. today announced it is on track with plans to grow its existing portfolio of 26 hotels in India 60% by 2013. More >

Starwood Hotels & Resorts Worldwide, Inc. has been named to The 2010 DiversityInc Top 50 Companies for Diversity® list for its demonstrated use of measurable diversity best practices and resu More >

A leading light in hospitality is about to go dark. But just for an hour – and for a good cause. More >

Growth Comes on the Heels of the Fastest Brand Launch in Hospitality Industry History. More >

Aloft Austin at the Domain, the much-talked-about, “style at a steal” hotel that’s shaking up the lodging landscape. More >

Aloft To Be Presenting Sponsor of Exclusive “Live In the Vineyard” Music Series. More >

Starwood Hotels & Resorts Worldwide, Inc. today announces plans to open 50 new hotels in its Europe, Africa and Middle East (EAME) division by 2012 and debuts Sheraton Brand in Slovak Republic More >

Starwood Hotels & Resorts Worldwide, Inc. announced today that the company has named its Chief Financial Officer, Vasant Prabhu, Vice Chairman, in recognition of his extraordinary contribution More >

In Industry First, Aloft Piloting Smart Check-In So Guests Bypass Front Desk and Zoom Right to Their Rooms. More >

Starwood Hotels & Resorts Worldwide, Inc. today announces it expects to open another 80-100 high quality new-build and conversion hotels in 2010, coming off of the 83 opened and 77 new deals s More >

Starwood Hotels & Resorts Worldwide, Inc. is keeping its New Year’s resolution to provide guests even more opportunities and rewards for travel in 2010. More >

Starwood Hotels & Resorts Worldwide, Inc. announced today that it has completed the sale of the Bliss spa and product company to Steiner Leisure Limited (Nasdaq: STNR) for $100 million. More >

“Check out” has a new meaning for guests and locals alike at Aloft Hotels’ w xyz(SM) bars. More >

Aloft Abu Dhabi Introduces Style at a Steal in the Capital of the United Arab Emirates. More >

Starwood Hotels & Resorts Worldwide, Inc., and its award-winning loyalty program, Starwood Preferred Guest® (SPG) invites members to come behind the velvet rope at this season’s hottest eve More >

New Aloft Hotel Introduces Style at a Steal to the Ballantyne Community. More >

Aloft Brings Style at a Steal to Bolingbrook, IL. More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today reported third quarter 2009 financial results to the public. More >

Aloft will Open One Hotel Each Week in North America as Starwood Approaches its 1,000th Hotel & Resort. More >

ALOFT HOTELS THINK BIGGER 'N TEXAS - September 29, 2009
Seven New Aloft Hotels Open in Texas, Including the Brand’s First Adaptive Re-Use Property in Downtown Dallas. More >

Aloft Dallas Downtown Opens in a Revitalized Former Railroad Depot; Hotel is the Fourth Aloft in Dallas Area. More >

Aloft Richmond West Brings Jet-Setting Style at a Steal to Henrico County. More >

Starwood Hotels & Resorts Worldwide, Inc., and PepsiCo. Inc., joined forces today to offer meeting planners unprecedented savings for their meetings and events and a unique opportunity to give More >

Aloft and Element Arundel Mills are the Newest Hotspots for Savvy Travelers. More >

Aloft Arundel Mills Marks the Next Step on Starwood’s Journey to Open its 1,000th Hotel in 2009. More >

Starwood Hotels & Resorts Worldwide, Inc., announces it remains on-track on its journey to open its 1,000th hotel and resort this year. Contributing to the company’s growth is its best-in-cl More >

Starwood Hotels & Resorts Worldwide, Inc., is encouraging and rewarding travel with the launch of its richest promotion yet – SPG Free Weekends. More >

Starwood Hotels & Resorts Worldwide, Inc., today announced that it will participate in Earth Hour – a global environmental awareness event organized by the World Wildlife Fund (WWF) – to s More >

The New tWist in Travel Brings Style and Savvy Lodging to Uptown Charlotte. More >

Aloft Denver International Airport is the Newest Hotspot for Savvy Travelers. More >

Aloft West Palm Beach Opens in Early 2010, Close to Beaches, Shopping and Golf. More >

Aloft Phoenix Downtown Opens in Early 2011 in a Prime Location Near Shopping, Dining and Sports Arenas. More >

Aloft Beijing, Haidian Heralds the Brand’s Aggressive Global Growth as First Hotel Outside of North America. More >

Starwood Hotels & Resorts Worldwide, Inc.® and its much-anticipated new lifestyle brand, aloftSM hotels, today announced the opening of aloft Nashville – Cool Springs in the upscale Cool Sp More >

Aloft Mount Laurel will Introduce The New TwistSM in Travel in fall 2009. More >

ALOFT MINNEAPOLIS IS OPEN - August 08, 2008
“the new tWist in travel” comes to Minneapolis, Minnesota. More >

“the new tWist in travel” arrives on time at Charleston Airport. More >

BUSINESS TRAVELERS REJOICE! - July 24, 2008
“the new twist in travel” lands at O’Hare Airport. More >

Aloft brings the new tWist in travel to the East Coast. More >

aloft hotels Bring Boutique-Style And Design to The Travelling Masses. More >

aloha Rogers, Arkansas - June 26, 2008
aloft Rogers-Bentonville introduces the “The New TWist in Travel” to the city’s dynamic Pinnacle Hills area. More >

The 136-room aloft Ontario-Rancho Cucamonga in California is now officially open. More >

The 136-room aloft Montreal Airport is now open. More >

Starwood Preferred Guest Members® Earn Quadruple Starpoints® at aloft. More >

New concept hotel to open in one of Florida’s Premier Golf Communities in 2009. More >


New Concept Hotel to Open near Dulles Airport in Spring 2009. More >

aloft Jacksonville Airport will open in January of 2009. More >

Starwood Hotels & Resorts Worldwide, Inc. has promoted Denise Coll to President of its North America Division.   In her new role, Coll, who most recently served as Senior Vice President of O More >

aloft Bolingbrook will open in the summer of 2009 More >

Starwood’s New Lifestyle Brand Opens Bookings at Five Properties More >

aloft Aventura will open in 2008 in one of Florida's Premier Golf Communities More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today reported strong fourth quarter 2007 financial results, driven by double-digit worldwide REVPAR increases and high operating margins More >

Starwood Hotels & Resorts Worldwide, Inc. anticipates another year of extraordinary growth in 2008, building on the company’s record-setting success in 2007. More >

Starwood Hotels & Resorts Worldwide, Inc. has signed a binding agreement to sell certain of its assets in Venice Lido and Asolo Italy to EST Capital for 156 million Euros or approximately $229 More >

aloft Alpharetta will Open in 2010 in an Upscale Suburb of Atlanta, Near High-Tech Companies, Shopping and Recreation More >

The New Lifestyle Brand will Open Hotels in two of India’s High-Tech hubs – Chennai and Bangalore More >

ALOHA ABU DHABI! - December 06, 2007
“The new tWist in Travel” will debut in the sophisticated City Centre development in 2009 More >

aloft Wilmington Scheduled to Open in late 2010 More >

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today reported strong third quarter 2007 financial results to the public. More >

aloft Bangkok-Silom to open in early 2009 More >

Starwood Hotels & Resorts Worldwide, Inc. announced today that the company scored a 100 percent rating on the Human Rights Campaign (HRC) sixth annual Corporate Equality Index and is a recipie More >

SONY BMG MUSIC ENTERTAINMENT and Starwood Hotels & Resorts Worldwide, Inc. today announced that they are working together to develop a multi-faceted  partnership that will build unique guest More >

aloft Green Bay Scheduled to Open in 2008 More >

aloft Philadelphia Airport Scheduled to open in 2008 More >

aloft Chesapeake Breaks Ground September 10, 2007 More >

Starwood’s Two New Lifestyle Brands Will Greet Guests In 2008 In Sophisticated, Historic Boston Suburb More >

Global Charity Takes Their Cause to the Virtual World More >

aloft hotels scheduled to open in Mexico in 2009 More >

ALOHA LAS VEGAS! - July 10, 2007
aloft Las Vegas Scheduled to Open 2009 More >

“the new twist in travel” breaks ground on the first aloft hotel in Canada, aloft Montreal Airport More >

ALOHA MONTREAL! - July 05, 2007
'the new twist in travel' breaks ground on the first aloft hotel in Canada, aloft Montreal Airport More >

ALOHA, ASIA PACIFIC! - June 28, 2007
aloft announces new hotels in Beijing, Bangkok and Sydney More >

Starwood Hotels' New Lifestyle Brand Announces 50 Development Projects More >

aloft Portland Breaks Ground! More >

Seven aloft Locations to Break Ground in Texas More >

ALOHA CHARLESTON! - May 31, 2007
“the new twist in travel” breaks ground in Charleston, S.C. More >

aloft Chicago O’Hare Breaks Ground May 31, 2007 More >

Virtual Visitors Invited to Meet the Real-World aloft Team, Tuesday, May 8th, 8 PM ET/5PM Second Life time More >

aloft Bay Harbor Scheduled to Break Ground in 2007 More >

aloft Rogers Breaks Ground! More >

aloft Minneapolis Scheduled to Break Ground More >

Announcing aloft Sydney Airport, O’Riordan Street, Scheduled to Arrive in 2009 More >

STARWOOD HOTELS INTRODUCES ITS NEW LIFESTYLE BRAND -- ALOFT HOTELS -- AT THE 2007 HOTEL INVESTMENT CONFERENCE IN SOUTH ASIA – HICSA MUMBAI More >

Mount Laurel aloft Scheduled to Break Ground in 2007 More >

Announcing aloft Brussels, Scheduled To Arrive in 2009. Deal signed at 10th International Hotel Investment Forum in Berlin with Thornsett Group. More >

aloft Las Colinas Scheduled to Break Ground in 2007 More >

STARWOOD HOTELS INTRODUCES ITS NEW LIFESTYLE BRAND -- ALOFT HOTELS -- AT THE 2007 INTERNATIONAL HOTEL INVESTMENT FORUM IN BERLIN More >

ALOHA RANCHO CUCAMONGA! - January 22, 2007
'the new twist in travel' breaks ground in Rancho Cucamonga, California for world's first franchised aloft hotel More >

With an Exclusive Launch Party and Special Appearance by Epic Recording Artist, Ben Folds More >

ALOFT SEES GREEN - September 26, 2006
Starwood's New Brand Highlights Eco-Friendly Features and Offerings More >

aloft Chantilly to be One of the Brand's First New Hotels -- Introducing Style, Innovation, and Entertainment to the Select Service Segment More >

Over 100 aloft Deals in the Works and Starwood’s Newest Brand, “Project ESW”, Secures Nine Applications just Days after its Launch More >

Starwood Hotels' New Select-Service Hotel Brand, Created by the W Hotels Team, To Open Properties in Toronto and Dorval More >

Bringing a Re-Defined Brand Experience to Travelers More >

Starwood Hotels & Resorts Worldwide, Inc. announced today the Sheraton Yankee Clipper reopened Wednesday, November 2, bringing all 14 of its South Florida hotels back on line and open for gu More >

Starwood Hotels & Resorts Worldwide, Inc. is offering a week-long, worldwide, over-the-top online auction hosted by Yahoo! to benefit the Starwood associates stricken by Hurricane Katrina in More >

Starwood Preferred Guest, the loyalty program of Starwood Hotels & Resorts Worldwide, Inc. is giving members who donate USD $50 or more to the Red Cross or Starwood Hurricane Relief Fund a o More >

Since 1999, frequent travelers from around the world have recognized Starwood Preferred Guest as the hospitality industry’s top-rated loyalty program and now the program that introduced no More >

From Morocco to the Maldives and China to Chile, Starwood Hotels & Resorts Worldwide, Inc. will open more than 70 new hotels in 2005 and 2006 in choice destinations around the globe. Nearly h More >

Here comes the bride and right behind her are dozens of out-of-town wedding guests in need of a place to stay. This year more than two million couples will become engaged and begin the stre More >

Starwood Hotels & Resorts Worldwide, Inc. has earned the distinction of having 51 of its hotels and resorts included on Condé Nast Traveler’s prestigious Gold List and Gold List Reserve f More >

Partnering exclusively with WeddingChannel.com, the #1 wedding website, Starwood Hotels & Resorts Worldwide, Inc. is now offering couples the opportunity to register for honey More >
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