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Hoyt H. Harper II is senior vice president, Brand Management for Starwood
Hotels & Resorts. In this capacity, Harper is responsible for aspects of
the Sheraton Hotels & Resorts, Starwood’s largest and most important global
brand and the Four Points by Sheraton brand, Starwood’s second largest brand.
Harper’s responsibilities include; marketing, guest experience management,
product development and owner relations. An industry veteran, Harper has
more than 25 years of experience in the travel and hospitality industry.
Prior to his current role, Harper, served as Senior Vice President
Business Development & Marketing Programs, where he was responsible for
developing strategic alliances and partnerships for Starwood, as well as
developing loyalty and membership programs, sponsorships and promotions. Prior
to that, Harper held the position of vice president, marketing programs, where
he oversaw the successful development and launch of
Starwood Preferred
Guest
, Starwood’s award winning loyalty program. Harper was also
responsible for developing an array of global marketing alliances with travel,
credit card, business services, leisure programs, consumer product companies,
sponsorships and promotions, including the launch of Starwood’s award winning
co-branded credit card with American Express and sponsorship of the PGA
Tour. During his tenure with Starwood, Harper has solidified dozens of
global marketing alliances, including over 25 global airlines, Microsoft, Sony,
Core Fitness and American Express.
As a respected eight-year veteran of ITT Sheraton, Harper served as vice
president and director, marketing programs & partner marketing. While in
this position, Harper received the Harold S. Geneen Award, ITT’s highest
achievement award for marketing.
Prior to joining ITT Sheraton, Harper spent 11 years in the travel industry,
holding such positions as vice president and general manager of Lifeco
Services’; vice president of marketing for Thomson Vacations, Inc. based in
Toronto; director of leisure marketing for Avis Rent A Car in Garden City, New
York and director of operations for Thomson Vacations in Chicago.
Harper graduated from Carthage College in Wisconsin. In 2005, Harper was
received Carthage’s Distinguished Alumni Award. In July of 2006, Harper
was elected to the Board of Trustees.
Black Enterprise Magazine has name Harper one of the most power African
Americans in Corporate America. In 2006, Lodging Magazine named
Harper as one of the lodging industry’s Top Innovators for the Year for
“mastering the alchemy of brand renewal” with the Four Points by Sheraton
brand. Harper is based in Starwood’s corporate headquarters in White
Plains, NY.
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and
leisure companies in the world with approximately 860 properties in more than
95 countries and 145,000 employees at its owned and managed properties.
Starwood® Hotels is a fully integrated owner, operator and franchisor of hotels
and resorts with the following internationally renowned brands: St. Regis®, The
Luxury Collection®, Sheraton®, Westin®, Four Points® by Sheraton, W®, Le
Méridien® and the recently announced AloftSM and ElementSM Hotels. Starwood
Hotels also owns Starwood Vacation Ownership, Inc., one of the premier
developers and operators of high quality vacation interval ownership resorts.
For more information, please visit www.starwoodhotels.com.
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