Taking the same innovative approach as the successful Westin brand, Element Hotels is poised to establish many “firsts” in the hotel industry. See how Westin’s evolution inspired the creation of Element.
As luck would have it, two hotel competitors found themselves having breakfast at the same diner in Yakima, Washington. They struck up a conversation, formed an alliance and Western Hotels was born.
The “Hoteltype” reservations system is introduced, allowing Western to instantaneously confirm guest reservations.
Western Hotels is the first to offer 24-hour room service.
The company commemorates its 50th birthday by changing its name to Westin Hotels & Resorts.
Westin is the first major hotel to implement a comprehensive credit card reservation and check-out system.
Westin guests are offered personal voice-mail service – a first in the hotel industry.
Westin proudly introduces the Heavenly® Bed and changes the industry paradigm of a superior sleep experience.
WestinWORKOUT® is introduced as the ideal solution for those dedicated to keeping fit, even when they’re away from home.
Element is unveiled. With smart, nature-inspired design featuring multi-functional furniture and flowing layouts, the brand is poised to redefine the extended-stay hotel category.
Locations for the first Element Hotels are announced. The “space to live your life” philosophy promises to change guest experiences in locations as widespread as Toronto, Las Vegas, Chantilly, Virginia and Portland, Oregon.
The first Element Hotels open in the following cities Lexington, Massachusetts; Irving, Texas; Arundel Mills, Maryland; and Las Vegas, Nevada.