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WHITE PLAINS, NY – April 23, 2008 – What do a former NFL player, MIT
student, a member of the Blue Man Group, a Central Park Landscaper and a talk
show host have in common? They are all vying to become the Four Points by
Sheraton Best Brews Summer Intern! Although Four Points and the brand’s
Chief Beer Officer announced the frothy search only a few weeks ago they have
already received more than 1,000 applications from 15 countries, 36 states,
five Ivy League schools, three branches of the military and hundreds of beer
lovers from around the world and still counting. The lucky lad or lass
will assist the CBO with his duties including beer tasting, trend research and
touring breweries to find new suds for Four Points Best Brews program.
Corporate America was changed forever a year ago when Four Points by Sheraton
appointed the world’s first-ever Chief Beer Officer (CBO), Scott Kerkmans.
After a year in office, the resident CBO has realized that a dream job can come
with a big work load. Scott is seeking a little sudsy help by kicking off a
world wide search for a summer intern who will assist the CBO with his Best
Brews duties including beer tasting, trend research and brewery
relations.
Do State Schools have more Hoppy Hopes than Ivy Leagues Yeasty
Yearnings?
“I never expected to see so many candidates from such different walks of life
passionate about the Best Brews program and craft brewing industry”, said
Kerkmans of the more than 1000 applicants that have applied to be his summer
intern. In addition to a large number of applications from college and
grad students from 235 schools, many former scholars also want their chance at
the dream internship including a former NFL player, a member of the Blue Man
group, a Central Park Landscaper, a United Nations Volunteer, a talk show host
and even a Whale Rescuer. Investment bankers, Veterans and golfers alike
are ready and willing to put their careers on hold hoping for a frothy summer
of tasting, toasting and researching the world of the craft beer industry under
the Four Points by Sheraton brand’s Chief Beer Officer, Scott Kerkmans.
As Kerkmans and team at Four Points sort through the hundreds of applications
certain trends seem to be appearing. Of the 36 states represented
California is leading the pack with the largest number of applicants, many
coming from San Diego. Cornell, Emory and UCLA are home to the most number of
applicants even though MIT, Harvard and Georgetown are well represented.
And, Greek life has Ta Kappa Epsilon as the proudest of their beer knowledge so
far but Sigma Xi, the Scientific Society is following closely behind.
The simple pleasure of a Good Beer
As part of the application process beer enthusiasts are asked to list their
four favorite simple pleasures in life and so far, music is the most
popular. “I am thrilled with everyone’s enthusiasm for our Best Brews
program and fascinated to see what the candidates list as their simple
pleasures” commented Sandy Swider Vice President of Four Points by
Sheraton. “Music seems to be the most popular but the beer lover who
listed Grandma’s spaghetti is my favorite so far”. Applicants have listed
everything from the obvious like beer, the smell of fresh pie baking and the
sound of rain to the unexpected like the smell of a campfire and finding the
perfect parking spot and hearing your favorite song on the radio. The
Four Points Simple PleasuresSM program offers little
indulgences such as tasty pie, a great cup of coffee and of course, premium
craft beers from around the world.
Keep the applications pouring in!
Even with all these hoppy applicants Four Points has not found their Best Brews
Intern yet so it’s not too late! Those interested in applying for the position
should email their barley resume to Four Points Chief Beer Officer, Scott
Kerkmans at cbo@fourpoints.com along
with a cover letter. The letter should include some frothy facts about the
applicant and tell us their four favorite simple pleasures in life. The
deadline for applicants is April 30th. Four finalists will be chosen
and again the beer loving community will be called upon to help select the
first ever Four Points by Sheraton Best Brews intern!
Best Brews
Four Points by Sheraton offers a wide selection of brews featuring imports
and North American craft beers, each chosen for their unique flavors,
popularity and quality ingredients. Through Best Brews, each participating Four
Points hotel around the world provides a selection of local, regional and
imported craft beers from the extensive list of almost 300 available brews in
bottles, and on tap. Participating properties offer a minimum of four
draught beers and a selection of up to 20 bottled beers, including imports
representing Belgium, Germany, England and the Czech Republic, as well as
regional craft beers.
True to its dedication to uncomplicated comfort, Four Points makes choosing the
best brew as easy as pie. All hotel beer selections are broken down by
style, character and body, so guests can easily identify the perfect brew for
their taste. Can’t decide? Beer sampler “flights” with four 4oz
pours of draught beer with story cards make it easy to sample the best brews on
tap while learning about the art of the pour.
For additional information on Best Brews and Four Points by Sheraton, including
room rates and availability, and the search for the Best Brews intern please
visit www.fourpoints.com/cbo. Four
Points by Sheraton, with more than 130 properties in 22 countries, offers the
self-sufficient traveler a new kind of style and comfort combined with a
spirited "can-do" service -- all at an honest value.
About Starwood Hotels & Resorts Worldwide, Inc.
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and
leisure companies in the world with approximately 900 properties in more than
100 countries and 155,000 employees at its owned and managed properties.
Starwood Hotels is a fully integrated owner, operator and franchisor of hotels
and resorts with the following internationally renowned brands: St. Regis®, The
Luxury Collection®, Sheraton®, Westin®, Four Points® by Sheraton, W®, Le
Méridien® and the recently announced AloftSM and
ElementSM Hotels. Starwood Hotels also owns Starwood Vacation
Ownership, Inc., one of the premier developers and operators of high quality
vacation interval ownership resorts. For more information, please visit www.starwoodhotels.com.
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