White Plains, NY, October 13, 2008 – As today’s news has many consumers looking for a break in more ways than one, Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) announces the launch of its promise for Better Tomorrows™. 

From now until March 31, 2009, for every night guests stay with Starwood, the next night can be 50 percent off.  The industry leading promotion offers straightforward and significant savings at nearly 500 W®, Westin, Le Meridien®, Sheraton®, Four Points® by Sheraton, Aloft^SM, Element^SM and The Luxury Collection® hotels in the U.S., Canada and the Caribbean. 

With Better Tomorrows, a two-day NYC weekend escape at the W New York averages $598, compared to $798.  A four-day fall family getaway to the Westin San Francisco will average $507, compared to a more typical $676.  And guests who book a six-night winter vacation at the Sheraton Keauhou Bay Resort and Spa in Hawaii could save $308, making the trip $922. 

Better Tomorrows provides travelers access to these and other top destinations like San Diego, Scottsdale, San Antonio and Sunny Isles, Fla.  To book the Better Tomorrows rate and view full program terms and conditions, guests can visit http://www.starwoodpromos.com/bettertomorrows/.

About Starwood Hotels & Resorts Worldwide, Inc.
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with approximately 900 properties in more than 100 countries and 155,000 employees at its owned and managed properties. Starwood Hotels is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, and the recently launched Aloft^SM, and Element ^SM.  Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit www.starwoodhotels.com.