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WHITE PLAINS, NY – May 14, 2008 – Sheraton Hotels & Resorts and
Microsoft Corp. announced today a partnership to implement products and
services at the “Link @ Sheraton,” its signature communications hub rolling out
in Sheraton lobbies this year. Under the agreement, Sheraton will also co-brand
and rename the space “The Link @ Sheraton experienced with Microsoft.” The
partnership is one component of a comprehensive effort to enhance and
differentiate the guest experience at Sheraton’s 408 hotels across 75
countries, currently rolling out globally.
Sheraton’s Link is a unique virtual and physical lobby lounge space that meets
the needs of Sheraton’s core guests by enabling them to work, relax and remain
connected with friends and family during their travels. It offers a unique and
convenient online experience, including free Wi-Fi and Internet-enabled
computer stations, to allow guests to email, search the Web, review local
attractions and even print up boarding passes. Through its relationship with
Microsoft, the new, enhanced “Link @ Sheraton experienced with Microsoft” will
offer Windows-based computers providing visitors with search, maps, email and
information. In addition, many Link computers will also feature webcams,
allowing guests to have free video-chats or email video postcards back home.
Guests will also have access to televisions, daily newspapers, and food and
beverage offerings.
“Our guests are intent on making the most of their travels and we’re confident
this new partnership with Microsoft will enable Sheraton Hotels & Resorts
to provide them with the products, services and tools to keep them connected to
what matters most while on the road,” said Hoyt H. Harper, II, Senior Vice
President for the Sheraton brand. “The Link reflects Sheraton's
commitment to deliver popular, unique and unexpected offerings to our guests
and is an exciting pillar of Sheraton’s comprehensive effort to further
differentiate our iconic brand.”
“Today’s traveler is part of a connected digital community, with instant access
to information and technology for work, entertainment and social networking,”
said Sandra Andrews, U.S. hospitality industry director, Microsoft. “With ‘Link
@ Sheraton experienced with Microsoft,’ Sheraton and Microsoft are helping
forge the convergence of the digital lifestyle and work-style in the
experiences offered to this new breed of guest."
Currently 66 Sheraton properties around the world feature The Link. Under the
Microsoft agreement, Sheraton will roll out the co-branded “The Link @ Sheraton
experienced with Microsoft”at more than 300 properties worldwide by the end of
2008.
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and
leisure companies in the world with approximately 850 properties in more than
95 countries and 145,000 employees at its owned and managed properties.
Starwood® Hotels is a fully integrated owner, operator and franchisor of hotels
and resorts with the following internationally renowned brands: St. Regis®, The
Luxury Collection®, Sheraton®, Westin®, Four Points® by Sheraton, W®, Le
Méridien® and the recently announced AloftSM and
ElementSM Hotels. Starwood Hotels also owns Starwood Vacation
Ownership, Inc., one of the premier developers and operators of high quality
vacation interval ownership resorts. For more information, please visit www.starwoodhotels.com.
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