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Starwood Hotels & Resorts to Enter The Philippines with The Westin Manila Bayshore and Sheraton Manila Hotel
MANILA, Philippines – December 12, 2012 –Starwood Hotels &
Resorts Worldwide, Inc. (NYSE:HOT) announced plans to introduce its two largest
brands – Westin and Sheraton – to two new multi-billion dollar integrated
entertainment complexes in Manila, the bustling capital of the Philippines.
Starwood will manage The Westin Manila Bayshore, scheduled to open in mid-2016
as part of the Resorts World Bayshore in the Entertainment City development in
Parañaque,; and Sheraton Manila Hotel in the Resorts World Manila development
located in Newport City, Pasay. The Sheraton Manila Hotel is slated for opening
in early 2017.
The opening of the two hotels fuels Starwood’s remarkable growth trajectory in
Asia Pacific.The company is the region’s largest upper-upscale and luxury hotel
company; it currently operates over 230 hotels in Asia Pacific with plans to
reach 400 operating hotels in the region by 2016.
The Westin Manila Bayshore and Sheraton Manila Hotel are integral components of
Resorts World Bayshore and Resorts World Manila, respectively.These new
mixed-use development hubs feature entertainment venues, luxury retail
establishments and gaming facilities, leveraging favorable economic
conditions.The planned development of The Westin Manila Bayshore also
represents the Westin brand’s re-entry into the Philippine market.
“We are thrilled to enter the vibrant, booming market in the Philippines, and
believe there is ample demand for the Westin brand’s signature programs and
amenities, as well as the Sheraton brand’s unique blend of hospitality,
connectivity and comfort,” says Chuck Abbott, Regional Vice President,
Southeast Asia, Starwood Hotels & Resorts Worldwide, Inc. “Resorts World
Bayshore and Resorts World Manila are expected to be among the region’s
preeminent entertainment destinations, and Starwood is pleased to have been
selected by their respective owners to provide world class brands and services
to visitors and guests.”
“We are excited about the rebirth of these two well-known and recognized
international hotel brands from Starwood and welcome them back in the
Philippines.Westin is a very strong brand that will contribute to the
positioning of Resorts World Bayshore as a world-class integrated resort and
leisure facility.It is about time to bring back the Westin brand in the bay
area, where it used to be popular. Since Phase 1 of Resorts World Bayshore will
be double the size of Resorts World Manila, we will be able to offer more
entertainment facilities by our target opening in 2016,” says Kingson U. Sian,
President of Travellers International Hotel Group, Inc.
The Westin Manila Bayshore and Sheraton Manila Hotel are owned by Travellers
International Hotel Group, Inc.
Compelling Brands
With the largest footprint among Starwood’s dynamic portfolio and one of the
world’s most recognized hotel brands, Sheraton is often the first international
hotel brand to enter largely untapped markets, paving the way for the
introduction of other Starwood brands.This holds true in Asia Pacific where
Starwood first opened the Sheraton Hong Kong Hotel & Towers in 1974 –
Sheraton’s longest standing hotel in the region.
“The Sheraton brand has always been a pioneer in the industry, forging ahead
with a first-mover advantage in many markets. Sheraton has broken ground for
Starwood’s entry into other important Asian countries including China, Thailand
and Malaysia,” says Matthew Fry, Senior Vice President, Acquisition &
Development, Asia Pacific, Starwood Hotels & Resorts Worldwide, Inc.
Today Sheraton maintains a presence in 16 countries in the region, with over 90
hotels in operation and plans to reach 150 operating hotels by 2016. Westin,
the second largest brand in Asia Pacific within Starwood’s portfolio, features
over 40 hotels in operation and 20 hotels in the pipeline. Mr. Fry adds, “Our
distinct and compelling brands continue to appeal to developers and owners,
fueling our expansion across the Asia Pacific region.”
Comfort, Convenience and Connectivity
Sheraton Manila Hotel, as part of the Resorts World Manila complex, is to be
situated in Metro Manila, the Philippines’ seat of government. It will be
located directly across Terminal 3 of the Ninoy Aquino International Airport,
adjacent to the Villamor Golf Course, and a 10-minute drive to Makati City,
Manila’s central business district. Resorts World Manila, comprised of hotels,
restaurants, gaming facilities, entertainment options and a luxury mall, is set
to join the ranks of highly successful integrated entertainment hubs such as
Resorts World Genting in Malaysia, and Resorts World Sentosa in
Singapore.
“We are happy to welcome back the Sheraton brand which will definitely
contribute to the continued success of Resorts World Manila.With the entry of
the Sheraton brand, we expect that we will be able to reach approximately 1500
hotel rooms in the Resorts World Manila complex, which is centrally located in
close proximity from the airport,” says Kingson U. Sian, President of
Travellers International Hotel Group, Inc.
Offering 350 stylish, contemporary guest rooms and suites, Sheraton Manila
Hotel will be a part of the third phase of the project to be completed by 2017,
binding its guests with an exceptionally warm and welcoming hospitality
experience underpinned by the sentiment “The World’s Gathering place”. Rooms
will be equipped with an oversized work desk, custom-designed ergonomic chair,
high speed Internet, flat panel television and the renowned Sheraton Sweet
Sleeper® bed.
The hotel will boast three dining venues, including an all-day restaurant,
specialty restaurant, and Lobby Lounge; 420 square meters of meeting space; the
Sheraton Club and Club Lounge; anda full service Shine Spa for
Sheraton®. Other signature offerings include the
Link@Sheraton® experienced with Microsoft®, a social hub
where connections seamlessly take place; swimming pool, and fully equipped
fitness facilities featuring the brand’s revolutionary health and fitness
program, Sheraton Fitness programmed by Core Performance™.
Wellness at Work and Play
The Westin Manila Bayshore is to be located in the Resorts World Bayshore
mixed-use complex at Entertainment City, a massive master planned development
on reclaimed land in scenic Manila Bay.In addition to the 600-room Westin
hotel, highlights of Resorts World Bayshore include a grand opera house, a
luxury shopping mall along with other entertainment complexes and extensive
gaming areas.The integrated complex, which is projected to open in mid-2016, is
expected to become a premier travel destination.
Developed under phase one of the project, Westin Manila Bayshorewill bring the
brand’s sensory-rich environment, including innovative programs and instinctive
service, to Resorts World Bayshore, offering guests a welcoming respite from
the rigors of travel and helping them leave feeling better than when they
arrived. All guestrooms and suites will be outfitted with the restorative
Westin Heavenly® Bed; Heavenly® Bath enhanced with the
brand’s Heavenly® Shower, Heavenly® Robe and White Tea
Aloe bath amenities; and high-speed Internet access. Other offerings will
include Westin’s signature SuperFoodsRX® menu of nutrient-rich and
delicious options, five diverse food and beverage venues, state-of-the-art
WestinWORKOUT® fitness facilities and swimming pool, Heavenly® Spa
and 2,300 square meters of meeting and function space.
For more information on The Westin Manila Bayshore, please visit www.westin.com/manilabayshore.
For more information on Sheraton Manila Hotel, please visit www.sheraton.com/manila.
# # #
About Starwood Hotels & Resorts Worldwide, Inc.
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and
leisure companies in the world with 1,128 properties in nearly 100 countries
and 154,000 employees at its owned and managed properties. Starwood is a fully
integrated owner, operator and franchisor of hotels, resorts and residences
with the following internationally renowned brands: St. Regis®, The Luxury
Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton,
Aloft®, and ElementSM. The Company boasts one of the industry’s
leading loyalty programs, Starwood Preferred Guest (SPG), allowing members to
earn and redeem points for room stays, room upgrades and flights, with no
blackout dates. Starwood also owns Starwood Vacation Ownership, Inc., a premier
provider of world-class vacation experiences through villa-style resorts and
privileged access to Starwood brands. For more information, please visit www.starwoodhotels.com
ABOUT RESORTS WORLD MANILA:
Resorts World Manila (RWM) is the first one-stop, non-stop entertainment and
leisure destination in the Philippines that features exciting recreational
thrills, superlative performances, unique events and spectacular lifestyle
options.Conveniently located across Ninoy Aquino International Airport Terminal
3, RWM is an instant gateway to world-class Philippine hospitality.This
integrated lifestyle hub is home to three international lodging brands: the
all-luxury suite MAXIMS Hotel; the five-star brand MARRIOTT Hotel Manila; and
REMINGTON Hotel which offers cozy and superb accommodations for great
value.
Also home to RWM is The NEWPORT Mall, which features international luxury
brands. Experience a unique viewing experience at The Newport Cinemas with
stadium seating and state-of-the-art cinema technology. Watch grand-scale
performances at the 1,500-seater, ultra-modern Newport Performing Arts Theater
(NPAT), which boasts of state-of-the-art lights and sounds innovations, and the
largest LED wall in all of Southeast Asia, or relax in the cozy interior and
chilling 24/7 entertainment provided for you at Bar 360.
Spend a whole family day affair with the many attractions offered by GameZoo
amusement center, including exclusive multi-dimensional virtual rides,
exclusive arcade games, and more fantastic activities for kids of all
ages.
Amp all the thrilling excitement offered exclusively by Resorts World Manila by
becoming a cardholder! Membership at RWM is free and provides an instant pass
to numerous discounts, freebies, and exclusive invites to RWM events.
Resorts World Manila— Nothing Compares.
Article publié le 12/12/2012
