Rated 5 out of 5 by SPGPlatinum A Truly Outstanding W Hotel in London
I am a Starwood Platinum SPG member for the past fifteen years in-a-row (with 1,000+ total room nights logged) and am an inaugural Lifetime Platinum Member. I have stayed at a wide range of Starwood-branded hotel properties in North America and Europe. I am a Global Software Sales Manager with extensive multinational business experience.
I recently completed a mid-August stay at the W Hotel – Leicester Square in London as the initial part of a two week family vacation to London, Paris and Barcelona. I have to say that I am most impressed with the all-around operational excellence of this property.
The General Manager at this hotel is really on top of his game, He runs one of the tightest hotel operations that I have ever seen over the years and he truly knows how to take the finest care of SPG Platinum members! He truly sets the “gold standard” for General Managers in the Starwood empire!
There is great attention paid to detail at this property. All common areas and hallways are in perfect condition. From our room, I made a variety of requests to housekeeping and found that the service response times were excellent. Housekeeping also did a perfect cleaning job each day.
The front desk staff was most friendly, polite and courteous and always addressed me by name. Same for all of the staff members! The breakfast buffet in the trendy Spice Market restaurant was excellent each morning.
I found that the location of the W Hotel to be overall excellent, being two blocks away from Picadilly Circus and good proximity to key tourist attractions such as Buckingham Palace, Westminster Abbey, Houses of Parliament / Big Ben and The London Eye (Ferris Wheel) .
The W Hotel is my new favorite hotel in London and I highly recommend it those seeking to stay at truly a world-class hotel property in central London.
August 28, 2013
Rated 4 out of 5 by Jamesh123 Excellent Hotel
We were delighted to be upgraded to a Suite on the top floor, as it was our Anniversary. The suite was amazing and very comfortable. The only problem with the room was that the music was left on in the gym, which our room overlooked, and the bass from the music woke us up a lot in the night.
The only other problem was, the staff on the entrance, who constantly checked we were staying at the hotel, before we could go in, as if to imply that we didn't look as if we should be staying there, as other people who walked in at the same time, were not asked the same thing.
But overall an excellent hotel, in an excellent location.
August 26, 2014
Rated 5 out of 5 by ChiRoadWarrior AMAZING Stay!
This hotel is absolutely amazing! I was blown-away from the minute I walked in the door. The room (although I didn't get upgraded, they were sold out of the Cool Corner) - was really cool. the layout and design are amazing. I was really impressed wit hthe fact that it felt like someone really thought about the functionality in implemented a well planned room! The gentlemen at the door REALLY made my stay memorable. (Chris and...)The remembered me by name every time I came through (ok, so I gave them a reason to remember me!). I will be back in November for 8 more days - and this time, I paid a little extra for the Cool Corner - I can't wait to enjoy it! YEAH!
September 12, 2012
Rated 5 out of 5 by PureGlamTV Great experiece - superb staff - great location
For me one of the best hotels in London - already stayed at the Le Meridien Hotel in London a few times before and gave the W-Hotel a first chance.
The location is perfect, the staff is really amazing and really helpful from the beginning till checkout. They understand to make arrangements for you and always keep you updated.
If you need assistance - ask the concierge, they are so friendly and helpful - always making sure that your stay is amazing.
If you prefer to travel in London by taxi, it is hard to grab one in front of the hotel - but they have a real great driving service, bringing you to Royal Albert Hall, London City or Heathrow Airport, etc.
Will be happy to meet the friendly people again - I personally found my perfect location in London
October 22, 2011
Rated 5 out of 5 by Steve58CA Amazing hotel; great location
We stayed at the W for 5 nights using points. As a Platinum member we were upgraded to a Marvelous Suite on the 3rd floor. Great corner room with spacious bedroom and separate bathroom. All the staff are very attentive and friendly. The restaurant, the Spice Market is excellent - great breakfast and dinner, great service. Location of the hotel is ideal - between all the major attractions - Piccadilly, Trafalgar, Covent Garden and easy transportation using tube, bus and train.
One downside is the fact that the noise from the bar/club is so loud that even on the 3rd floor you won't be able to sleep without using ear plugs!
May 6, 2014
Rated 4 out of 5 by toddml Staff now match the location!
After a 3 night stay here which didn't start well due to some miscommunication between spg and the hotel along with an issue with the Suite (which they kindly upgraded me to) it ended up being a great stay. I usually find the staff make or break a hotel and we found the staff at the W London to be excellent and genuinely concerned about the issues we had and took responsibility for them and resolving them. We were very happy with what they did and really enjoyed the remainder of our stay and will certainly return. If your looking for the W mix of relaxation and action I cannot suggest the W highly enough which maybe is not a view I have always had since it opened!
October 28, 2013
Rated 5 out of 5 by Oboe530 Fantastic holiday week
First and foremost this hotel has the most attentive staff I've ever encountered. They are friendly, with great energy, and are always to help with any needs.
The hotel itself is beautiful, modern, sparkly, and in a great location. Close to the Tube, to bus lines, and an easy walk to almost all the most important tourist locations.
Bernardo, the concierge we dealt with was fantastic. He set up several tours for us and even made a call to get us into an awesome restaurant.
If there was one complaint...it would have to be the room itself. We were given an upgrade to higher floor which was great because its a lively hotel. The set-up of the room is very strange....the sink is in the middle of the room and makes it very awkward for showering/using the bathroom. Getting out of the shower was a bit confusing, trying to keep a towel down and not have a wet floor!
Luckily...everything else is so great that we didn't really mind if after the first few days!
January 2, 2015
Rated 4 out of 5 by BizVisitor12 First Time
Given that it is a W, I expect the normal buzz that comes with such a property. But actually, it felt more like a sleeping room at a nightclub, than a hotel with a nightclub. No turndown service, no newspapers, no separate check-in line for SPG. And no swimming pool! As for positives, every single member of the staff were courteous and helpful (front desk, housekeeping, lounge, doormen). The location is absolutely perfect, one can (and we did) walk just about everywhere from the hotel. Despite the nightclub feel of the property, I would definitely stay here again --- I value friendly and attentive staff and a great location more than a newspaper or chocolate on my pillow.
July 24, 2012
Rated 1 out of 5 by DCGuy2777 Bad Hotel Void At All Costs
I am an executive platinum member, they had we wait 3.5 hours to get a standard room. There was no upgrade, no apology, nothing
June 10, 2012
Rated 5 out of 5 by WillsDad Great stay at the W
We spent 5 days at the W , including our 9 yr. old son - the staff bent over backwards to be accomodating. Bernardo at the registration desk made sure we had the most comfortable and quiet room for our stay. He constantly checked on our well-being and is a very unique caring and dedicated person. I strongly suggest upgrading to a corner suite if at all possible due to the size and comfort of the room.
The location of the hotel is perfect - walking distance to tons of attractions. If hungry, have the W cheeseburger with truffle oil. Fantastic. Only negative - weak by-the-glass wine selection at the bar!
August 15, 2014
Rated 4 out of 5 by pwnyc great but losing the sparkle
NIghts stayed 7 .Have stayed here many times since new. Still good but little touches are missing. Previously complimentary toothbrushes, razors, etc in room and complimentary mints at each floor lift area - no longer available. Bed had some sort of loose futon base cover which moved around and never quite comfortable. Cracks is walls and ceiling joins. Gym has been updated but equipment is missing basics. Paying top Rate to stay here, but not getting the special touches that make it worthwhile
A few things on the bill that shouldn't have been and also added a charge to bring cutlery to the room.
Overall location is great but the missing detail will make me look around next time.
May 14, 2014
Rated 5 out of 5 by toddml An Amazing W Property!
Stayed 4 nights here last week and from start to finish the staff were superb across all sections!
We stay here every few weeks and love the facilities at the property,
Spice Market is always excellent with great service and an amazing selection of different options and flavours.
W Lounge / Wyld is our favorite place to enjoy an evening / night. On this occasion Wyld was closed for private functions but the hotel had let us know in advance and arranged a great night in the lounge. So many hotels would try and ignore the issue but they understood and responded above and beyond.
Later in the stay when my partner wasn't feeling to well the staff did all they could, rearranged things for us and went out of their way to help!
Even with Wyld being closed for some of our stay, not feeling well for parts of it and arriving jet lagged from NYC we were once again amazed just how good this property was, great Platinum recognition with an upgrade as well it must be said!
The staff make the property and not just in one department but them all! After a terrible stay at W NYC it was a relief and pure enjoyment to get back to this property where there is so much pride taken in ensuring guests have the best time! There are a lot of things other properties could learn from this one!
December 18, 2014
Rated 1 out of 5 by Burtxs Terrible Room Design
The toilet is central to the room with no privacy. It feels like an afterthought and the door provides no sound barrier. Unless you are alone you might as well join the other person as they use the facility. Found ourselves turning up the Television to mask the realities of the moment. Further, there is nothing elegant about the bathroom sink standing in an island in the middle of the room next to the bed. Truly a disappointment for a W experience.
March 3, 2014
Rated 4 out of 5 by LuisDC W London, Excellent location...but
First at all, this Hotel is very well located!
Ambience and decor very modern, vibrant in every corner, not a family hotel.
Bad things, we arrived late night, we asked for a room upgrade since gold membership allow it, we been told is no room to get a upgrade.
We asked for a caffe machine, they offer to bring it, but the guy never comeback.
White walls have stains almost all over the room, Whatever whenever associates are very slow to get the requirements, i have to call 4 times to get a response for a change room request.
Besides the slow service and the dirty walls, is a must in a very tourist area.
July 5, 2014
Rated 5 out of 5 by Keri This is a fantastic hotel- great energy and top notch staff
This is an amazing property in an vibrant location close to the tube. The staff took fantastic care of me. During my check in, Reception staff went to extremes to get me situated. Place is immaculate. Front doormen - so nice. The bar is very well run. My room was a great space, I am a hotel snob and I am 4 days into my six day stay and this place earned every one of my five stars.
April 20, 2013
Rated 5 out of 5 by AhmadKL Wonderful stay
My partner and I spent 10 nights at W London over the sales and new year period. And it was the most wonderful stay in London we ever had. We arrived at 6am a day after Boxing day and was pleasantly surprised with the effort of the front desk to find an available room to check in at that unearthly hour of the morning. One person that we need to mention is Frederico... he absolutely made our stay with his cheerful greetings every time we crossed path, the information on what we should do, where we should go for the sales, what we should buy and all the way to the end of stay, he thoughtfully arranged a car to send us to the airport. There are many other staff that were helpful and friendly but Frederico stood out. A week after returning to Malaysia, I am missing W London. One thing that made W London stand out from other hotels - wonderful staff - which really made our stay there an exceptional experience.
January 12, 2013
Rated 5 out of 5 by Lovesagreathotel After many stays, still really wowed at this fun, luxury property
This W really rocks. I've had occasion to stay in rooms ranging from basic (which is fairly compact but makes an excellent use of space) all the way up to Wow Suite. I am consistently impressed with the tremendous quality of service across all departments, impeccable cleanliness, beautiful design and can't-beat location. Compared to most other W's I have stayed at, this one really meets the brand standards -- and makes me wonder why some of the U.S. properties miss the mark. Had such a good stay this time (as always) that I will come back in a few days on my way back from Europe. Love it1
March 10, 2014
Rated 5 out of 5 by Tisher Great Experience and beautiful property
I stayed at this hotel on a girls trip for 3 days before heading to Paris. Like most W hotels, this was a beautiful property in the heart of London. The location was similar to staying in the times square area in NYC, so very busy. The staff was very accomodating. We missed breakfast because we over slept and they were able to accomodate us. At the lounge and the nightclub the staff was friendly and made us feel very special. We didn't have reservations for the hotel restaurant and they were able to get us a table after a short wait because we were staying at the hotel. The doormen were also very helpful and friendly. In all we had a wonderful time and will definately stay at this property again!
September 29, 2013
Rated 5 out of 5 by PlatinumBlonde Exquisite hotel in London
As a Starwood Platinum, I have stayed in many hotels around the world. Admittedly, I was a little worried about my stay at the W beforehand, having read some prior reviews. However, my thought is that those reviews must have been written by competing hotel chains or people who did not actually stay at the W.
It was a spectacular hotel. As a female business traveler, I look for a few key aspects of the hotels I stay in - the hotel must be Clean, Comfortable, Quiet and Safe.
Clean - The W was incredibly clean and nice inside - from the hotel lobby to the hallways, gym and guest rooms. The rooms smelled fresh and were warm and cozy - even though it was very cold outside!
Comfortable - with out a doubt, the beds were like Heaven, so soft and comfortable - just wonderfully comfortable.
Quiet - the hotel was VERY quiet inside. I was worried being right in Picadilly which is a wild and crazy area filled with people, cars and music nightly - inside the hotel you hear none of that - which when you are trying to sleep off jet lag - is a welcome experience!
Safe - this hotel is very safe. Again, as a woman I sometimes like to just have a nice dinner in the hotel lounge and not worry about going out alone. The lounge has great food and there is a restaurant called Spice Market on the bottom floor if you want more.
Finally, I have to give special mention to Jorge at the front desk. Both he and the manager on duty upgraded me to an extreme wow suite - a name that is perfect, because I have to admit - when I walked into the room the first word out of my mouth was wow!
All of the front desk staff was friendly and genuinely cared that I had a good experience with them. There was no 'superior' attitudes like have been mentioned in previous reviews. The staff was GREAT!!!
I would very much recommend this hotel to anyone coming to London. You are located right in Picadilly Circus - you have a Starbucks, Whole Foods within walking distance. Also you are very close to Leicester Square (where the Tom Cruise movie Edge of Tomorrow - final scene was filmed). You can walk to other lovely sites around London - Westminster Abby, The National Gallery etc.
Stay at the W - you won't be sorry. In this case the W stands for WONDERFUL! Great job W staff! You now have a fan in California!
November 15, 2014
Rated 5 out of 5 by Anonymous Perfect W Hotel
We spent an exellent few days in London last week.
Great atmosphere, professional and friendly personnel welcomed us at the reception. Rooms very comfortable, Perfect Location, everywhere is in walking distance. One of our favorite hotel and it is highly recommended for those who visit this lovely city.
April 19, 2013
Rated 5 out of 5 by BeerCoffeePhotography A Great NYE
This hotel is amazing. The staff was very attentive and kind. The concierges took over an hour researching various events, unique tours, and "non-touristy" things to do. The bartenders in the lobby bar made some of the best drinks I have ever had. Overall, the staff really made the trip amazing.
Beyond the staff, the hotel was a great W. The rooms were small but trendy. The hotel loans out record players to use for a night which made the time pre-gaming much nicer.
Finally, the location is great for tourists. The hotel is basically next to the "times square" of London. It was only a short walk from most of the tourist attractions (Big Ben, London Eye, etc).
If you can, stay at this hotel. You cant go wrong
January 1, 2014
Rated 5 out of 5 by Mayden Vacation in London.
We booked an 8 night stay in London. When we arrived we were early and the room was not ready but the staff allowed us to shower and change in the spa facilities. We had scheduled a massage that day which was amazing and the staff was excellent. The room was great and any concerns we had were quickly addressed. Throughout the stay the concierge and door staff were very helpful in guidance and suggestions. Directions were always provided. We planned a day trip to Paris and staff helped in planning. As well the W Paris advised us on a reservation for dinner in Paris. The location was ideal and central to most locations we had planned to visit. We will definitely be staying at this location again. Strongly recommend this location.
September 23, 2014
Rated 4 out of 5 by ItalianPlatinum Great staff at reception
I have been coming to this hotel regularly for a couple years. I became Platinum for Life on Starwood as soon as the program went online (I believe I was one of the first to qualify), However, for some reasons most Starwood hotels do not save the information on the user profile at checkin. This time, Catherine was extremely helpful during the check in, found me an upgrade (first time I see what a studio suite looks like!), and was very efficient at check out. If all Starwood staff were as friendly and efficient, I would be staying at Starwood properties even more often!
January 24, 2014
Rated 5 out of 5 by MrIcon One of the most hip hotels anywhere
This W is right in the middle of everything in London, facing Leicester Square. The dark entrance, reception, and common areas give a perfect boutique feel expected from a W. Young hip crowd in the bars fits the picture perfectly.
I may be slightly biased, as on a recent stay I was upgraded to the e-Wow suite, which is absolutely mind-blowing. But with each stay, the service has been genuinely helpful and competent at check-in, check-out, with room service and bars. Also the smaller rooms are ultra-modern and attractive.
Definitely the place to stay in Central London.
December 23, 2013
Rated 5 out of 5 by toddml Pre Christmas Stay
Have stayed at the W several times now and starting to feel like a home away from home! Booked in for the weekend before Christmas and they were pretty much full. they couldn't manage a suite upgrade this time but did manage a very nice room on a high floor that was quiet and still an upgrade!
The checkin process was smooth with staff remembering me from last time and greeting by name. The W lounge, Spice market were both excellent and the Wyld bar is our favourite place, the staff there are great!
It is a great way to spend a weekend mix of relaxing and having fun!!
January 3, 2014
Rated 3 out of 5 by Cons69 Love location, not crazy about service
Called downstairs because I had a problem with the lighting.... 15 minutes and no one answered my call, called for a shower cap.... Had to wait.....was invited down for a drink with my corporate account rep..... No one on staff knew where to send me ... Never did get my drink. Tried using the business center.... No one to help figure out how to print, no instruction.... Nothing
Last night , I had to be up for 4 am to make a flight..... Loud music from the lounge til 4am .... That made it impossible to sleep. Love the location. But no so impressed with the service
October 29, 2012
Rated 5 out of 5 by AF71 wow hotel
Great Hotel to have a cool wekend in London. Stylish Location, firendly stuff. Extreme WOW Suite... just fabulous !!!
October 30, 2012
Rated 5 out of 5 by dissatisfiedplatinum was a dissatisfied platinum
am compelled to rewrite an earlier review i posted on my initial stay in april 2012.
having shared my initial experience with the management. i was totally impressed with how they were proactive by listening to issues raised by guests.
they ensured me that my return stay would be a pleasant one and that they did.
on my return from w paris, was warmly welcomed late at night and was checked into an upgraded suite seamlessly.
the one week stay was utterly pleasant and they intuitively delivered what we are accustomed to as guests.
other hotels should emulate w london's management's team in genuinely addressing guests' expectations and realistic wants.
i congratulate the gm of the hotel for having such a great management team.
May 13, 2012
Rated 3 out of 5 by Chuck57 I guess I'm just not a W kind of guy...
too dark, too loud and too much work to figure out the room (it was so dark in the room it took me 5 mintues to figure out that i had to put my room key in a slot in the wall to get the lights to come on). they gave me a nice corner room, but it was a smoking room they said they'd cleaned, but the room reeked of stale smoke. bland room service, restaurant people who had a hard time understanding English and a front desk woman who sent me 10 minutes out of the way on my walk to my meeting. i tried, but never again. i'm just not cool enough to stay at W's.
May 16, 2014
Rated 4 out of 5 by JB84 Some issues, but overall ok
There were a few issues with the room, the most serious of which was the lights failing to turn off on the first night. The only way to darken the room was to remove the card which stopped the A/C. I discovered this at 1am so it was not convenient for it to be fixed that night.
Other small issues were:
- Stain on couch
- Night blind broken
- Shower not draining properly
- Stain on day curtain
- Floor rug not cleaned properly
While all these issues are minor, they should not happen in a 5* hotel. Perhaps W's management systems need to be improved.
On a big positive the staff dealt very well with all the issues. They were fixed promptly as requested.
The stay overall was satisfactory if not initially a little disappointing.
August 13, 2014